The former director of Google Spain, Isabel Aguilera, has recommended "to have desire and ambition to change the world" entrepreneurs who have attended this morning at the Faculty of Business at the Polytechnic University of Cartagena (UPCT) the 'Tour Entrepreneurship '.
"We must aspire to solve the big problems of the millennium and to do so ethically," he added.
The expert in entrepreneurship and new business has warned that not everyone is worth to undertake, "only very few have all necessary to be a successful entrepreneur characteristics."
Aguilera recalled that out of 100 people who try, only one succeeds.
"You may have a business or be autonomous, but that is not undertaken," he stated before adding that an entrepreneur has to be a person who "make others better life and grows slowly."
It has also provided some clues during his speech, to undertake and succeed.
The main thing is to surround yourself with the best, the idea that has become a model of "strong to live in the" business and have clear objectives.
With this, he adds, that does not refer to the objective of "forrarte money" but to "change the world and, of course, have fun with what you do and be happy."