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The heritage tourism promotion Cartagena goes to Valladolid (24/11/2010)

The Councillor for Tourism, Javier Herrero, today launched the promotional campaign for the city to be presented on Sunday 28 November as part of INTUR Tourism Fair held in Valladolid, where it will display key products that identify Cartagena as a tourist destination, with the Roman Theatre, the flagship of the campaign.

Reinforcement, will also promote our city through television spots and images Castilla Leon Cartagena on buses and billboards Valladolid, to which must be added the presence of our heritage and culture captured in a advertisement AVE linking Madrid and Cantabria, 1650 will be times throughout the month of November.

In addition, and in the parallel activities of the Fair INTUR, Cartagena involved with the presentation Accessible Tourism.

Smith used the occasion to highlight the great work that the city is doing to promote themselves and being recognized at all levels of awards has been given in recent times, placing as an example of heritage restoration and making voice in professional circles .

The Councillor of Tourism pointed out, regarding the promotion, which we present in several tourist magazines such as Landscape (RENFE), buckthorn (Air Nostrum) and Taxi Magazine, and promotions like the one now held in Valladolid have been undertaken previously with great success at fairs in Madrid or Barcelona.

In this sense, Smith highlighted the fact that the promotional campaign which caused Madrid became the capital city's second most visited web page Turismo Cartagena, Murcia ahead, so much so that visitors receive from outside the region are mostly locals, or participation in the tourism fair in Barcelona, has increased from 2.5 to 4.5 per cent interest from Barcelona for our city and its rich heritage, Hence the need to improve infrastructure so that from the Mediterranean can more easily reach Cartagena.

Source: Ayuntamiento de Cartagena

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