Portal de Cartagena
www.portaldecartagena.com
The Museum of the Roman Theater, in collaboration with the Summer Courses of UPCT 2019, organizes the course on 'Cultural Heritage and Tourism: New Experiences', which will be held from July 15 to 17 in the Auditorium of the Theater Museum Roman.
Those interested can now register through the UPCT website.
The course will address the link between Cultural Heritage and Tourism.
A concept that has evolved in recent years, the traveler today, seeks a unique experience and wants to immerse themselves in the history of the place and know its traditions and culture.
In short, a more transversal trip to discover and know the place its cultural heritage, gastronomy, its natural environment and its traditions.
It is for all of this that the Cultural Heritage, its presentation to the public, the disclosure of its knowledge and its accessibility constitute a complex and dynamic process in permanent evolution.
Therefore, the course sessions present different examples of both research and enhancement of Cultural Heritage and its dissemination and dissemination, with new experiences through the development of sustainable, creative and attractive cultural products.
COURSE PROGRAM
Monday, July 15
9.00-10.30 h: "Advances of the destinations to be smart tourist destinations".
Celia Romero Rodríguez
CEO & Co Founder Tourist Intelligence
11.00-12.30h: "The Cultural Heritage in the Tourism Promotion of the Region of Murcia: a transversal axis".
Kristian Kamplade.
Director Office of Promotion Tourism Institute of the Region of Murcia
12:30 -14: 00h: "Taste of the Mediterranean: the gastronomic experience as a catalyst for tourism".
Ana Garre, CEO Salazones Garre, Director of the Sabor a Mediterráneo Project, and Néstor Giuliodoro, CEO DIPAH, Community Manager Salazones Garre and Project Designer Sabor a Mediterráneo
17.00-18.30pm: How to be the second best winery in Spain open to tourism ?, Fran Hidalgo.
Director of communication and wine tourism at Casa Rojo wineries
19.00-20.30h: The Roman Theater Museum Cartagena: new experiences.
Visit to the Roman Theater and Museum.
Elena Ruiz Valderas, Director of the Museo Teatro Romano Cartagena
Tuesday July 16
9.00-10.30 h: "The site of San Esteban in Murcia and the challenge of the recovery of historic cities."
Jorge Eiroa Rodríguez, Professor of Medieval History, University of Murcia.
11.00-12.30h: "New developments in the research and development of the Forum Neighborhood".
José Miguel Noguera Celdrán.
Professor of Archeology at the University of Murcia.
12:30 - 14:00: "The exhibition speech of the new Roman Forum Museum", Mº José Madrid Balanza.
Archaeologist, co-director of the Archaeological excavations of the Molinete.
17.00h-18.00 h: "The Museum Project of the Roman Forum Museum", Jesús Moreno y Asociados
18.00-20.00: Visit the Forum and Forum Museum.
Wednesday, July 17
9.00-11.00 h "Emotion at the service of heritage disclosure.
An experience not to kill of boredom without abandoning rigor ", Julio Villar Robles, founder of Argos Tarragona
11.00-12.30: "Archeology as a tourist experience".
Jesús Barberá Rey, managing partner, and Víctor González Rollán, director of business development, Pausanias Viajes Culturales.
12.30-14.00 h: "Cabo de Palos and its surroundings: cultural and environmental resources for a sustainable tourism project", by David Munuera Navarro, archaeologist and doctor in History.
Marchamalo Association
17.00-19.00: "Methodology and techniques for the elaboration of a cultural dissemination project".
Ana López Meseguer, Professor of Cultural Management Master University of Murcia.
19.00-20.30.- Roundtable: Dissemination and dissemination of Cultural Heritage;
new experiences
Code: 53020
Date: July 15-17, 2019
Place: Acting Hall of the Roman Theater Museum of Cartagena.
Hours: From 9.00 - 14.00 and from 16.30 - 20.30
Course: 25 teaching hours
Number of Credits: 2.5 LRU - 1 ECTS
Direction: Elena Ruiz Valderas
INFORMATION
Tel: 968.32.70.85
Fax: 968.32.70.58
Registration rules: To register, you must register through the Upct website.
The payment can be made by transfer or cash deposit in the account of the bank that appears on the payment receipt that is generated automatically at the time of registration.
The enrollment and attendance (80% obligatory) gives right to the obtaining of the corresponding accrediting diploma.
Source: Ayuntamiento de Cartagena
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